Pulse Digital
Paid Advertising — Pulse Digital
02
Service

Paid Advertising Meta, Google & LinkedIn.

Reach the right audience with data-driven campaigns. Paid ads work when strategy, audience understanding, and messaging align. We build purposeful, well-structured campaigns optimised for real business outcomes — not just clicks.

Meta Ads Google Ads LinkedIn Ads TikTok Ads YouTube Ads Retargeting
What's Included
  • Audience research & targeting
  • Campaign setup & creative direction
  • A/B testing & weekly optimisation
  • Conversion tracking & analytics
  • Ad copywriting & creative assets
  • Monthly ROI performance report
Outcome

More qualified traffic, better cost efficiency, and campaigns you fully understand and control.

4.2×
Avg. ROAS achieved
40%
Avg. CPC reduction
80+
Campaigns launched
7 days
Campaign go-live
Platforms We Run

Where WeRun Your Ads.

Meta Ads

Facebook & Instagram campaigns for awareness, lead gen, and conversions. Ideal for B2C brands targeting specific demographics and interests.

Facebook · Instagram · Reels · Stories
Google Ads

Search, Display, Shopping & YouTube campaigns. Capture high-intent audiences actively searching for what you offer.

Search · Display · Shopping · YouTube
LinkedIn Ads

B2B lead generation with precise job-title and industry targeting. Best for reaching decision-makers and professionals.

Sponsored Content · Lead Gen Forms · InMail
TikTok Ads

Short-form video ads for maximum reach among younger demographics. High engagement, low CPM, and viral potential.

In-Feed · TopView · Spark Ads
YouTube Ads

Video pre-roll and display ads across YouTube's massive reach. Perfect for brand storytelling and awareness at scale.

Skippable · Bumper · Display
Retargeting

Re-engage website visitors, past customers, and warm audiences across all platforms to recover lost conversions and increase LTV.

Cross-Platform · Pixel · Custom Audiences
How It Works

Our Campaign Process.

01
Audit

Review your current ads, pixels, and account structure. Identify gaps, wasted spend, and quick wins before touching budget.

02
Strategy

Define funnel stages, audience segments, messaging hierarchy, and success metrics. Everything approved before launch.

03
Build

Create all ad creative, copy, landing page recommendations, and tracking setup. A/B variants ready from day one.

04
Launch

Go live with full pixel and conversion tracking active. Weekly budget optimisation and bid adjustments from day one.

05
Scale

Double down on winning ad sets, kill underperformers, and expand to new audiences — with monthly reporting on every PKR spent.

What You Can Expect

Typical ResultsOver Time.

Average ROAS progression across client accounts (months 1–6)

Month 1–2
Learning phase — data collection, A/B testing, audience refinement. Expect higher CPC as the algorithm trains.
Month 3–4
Optimisation phase — winning creatives emerge, CPC drops 20–40%, ROAS begins climbing consistently.
Month 5–6
Scale phase — proven audiences, low CAC, and compounding creative learnings. This is where the real ROI lives.
Packages

Choose YourPlan.

Launch
Starter

For businesses running ads for the first time or switching from DIY to professional management.

40K /mo
≈ $144 USD / month

Management fee only

+ Ad spend: PKR 30K–80K recommended
  • 1 platform (Meta or Google)
  • Up to 3 active campaigns
  • Audience research & setup
  • Ad copywriting
  • Pixel & conversion setup
  • Monthly report
  • A/B creative testing
  • Multi-platform campaigns
  • Retargeting funnels
Get Started
Dominate
Enterprise

Full-funnel paid media management across all platforms for brands serious about growth at scale.

130K /mo
≈ $468 USD / month

Management fee only

+ Ad spend: PKR 200K+ recommended
  • All platforms (Meta, Google, LinkedIn, TikTok, YT)
  • Unlimited campaigns
  • Full funnel architecture
  • Ad creative production
  • Advanced A/B & multivariate testing
  • CRM + landing page integration
  • Daily monitoring + weekly strategy calls
  • Dedicated paid ads strategist
  • Custom dashboard access
Talk to Us

Prices shown in PKR · USD equivalent at ≈ 278 PKR/USD

Full Comparison

Plan Breakdown.

FeatureStarter
PKR 40K/mo
Growth ★
PKR 75K/mo
Enterprise
PKR 130K/mo
Scope & Platforms
Platforms managed1All (5+)
Active campaignsUp to 3Unlimited
Retargeting funnels Advanced
Full funnel architecture
Creative & Copy
Ad copywriting
Creative directionBasicProduction included
A/B testing Multivariate
Tracking & Reporting
Pixel & conversion setup
Reporting frequencyMonthlyDaily + Weekly calls
Custom dashboard
CRM integration
Support
Account managerSharedDedicated
Strategy calls Weekly
ContractMonthly3-month min.
Optional Add-Ons

Enhance Your Campaign.

Video Ad Production

Scripted and edited short-form video ads (15–30 sec) for Meta, TikTok, or YouTube.

+ PKR 25,000 / 2 videos
Landing Page Design

High-converting dedicated landing page designed and built to maximise your ad campaign's ROAS.

+ PKR 40,000 one-time
Extra Platform

Add an additional platform (TikTok, YouTube, LinkedIn) to your existing Starter or Growth plan.

+ PKR 20,000 / platform / mo
Audience Research Report

Deep-dive customer persona and audience intelligence report to guide your entire ads strategy.

PKR 18,000 one-time
Ads Audit (One-time)

Full audit of your existing ad accounts — wasted spend, structural issues, and quick-win recommendations.

PKR 15,000 one-time
Influencer Amplification

Boost influencer content through paid dark posts for wider, targeted reach at lower CPM.

+ PKR 22,000 / month
FAQ

Common Questions.

Does the ad spend come out of the monthly fee?+

No. The monthly fee covers our management, strategy, and creative work. Ad spend is a separate budget that goes directly to the platform (Meta, Google, etc.) — you control and fund it directly. We never mark up ad spend.

How much should I budget for ad spend?+

It depends on your goals and industry. As a general rule, we recommend a minimum ad spend of PKR 30,000/month to get meaningful data. Serious growth typically requires PKR 80,000–200,000/month in ad spend alongside our management.

How soon will I see results from paid ads?+

Most campaigns start delivering data within 7–14 days. The learning phase (first 30 days) is about data collection and testing. Meaningful optimisation begins in month 2, and consistent ROAS improvements typically show by month 3. Paid ads are not instant — they're a compounding investment.

Do you create the ad images and videos?+

All plans include ad copywriting and creative direction (briefs and design guidance). Static image ad creatives are included in Growth and Enterprise. Video production is available as an add-on, or we can work with your existing content.

Will I have access to my own ad accounts?+

Always. We work inside your own ad accounts — you retain full ownership and access at all times. We operate with transparency: you can see every campaign, every spend, every result in real time.

Ready to Make Every Rupee Count?

Start with a free ad account audit — we'll review your current campaigns and show you exactly where money is being wasted and where it should be going.